Prabhupada, Rome, May 25, 1974: People are interested only for material success, but they do not know what is spiritual success, and this Krishna consciousness movement is meant for giving persons the spiritual success of life.
There are different divisions of life, or activity. They are called karma, jnana, yoga and bhakti. Jnana means knowledge. By karma, you can become materially successful. By jnana, you can understand your identity.
By yoga, you can understand how to connect yourself with God, and bhakti means direct service to the Supreme Personality of Godhead. By karma, you can elevate your material position. By jnana, you can understand what you are. By yoga, you can try to connect yourself with the Supreme.
And by bhakti, you become completely freed from material entanglement. So we are teaching people to take the bhakti-yoga process directly, so that very quickly you contact with your spiritual life. It is said in the Bhagavad-gita, bhaktya mam abhijanati yavan yas casmi tattvatah [Bg. 18.55] If you want to understand what is God, factually, scientifically, then you can understand Him through the bhakti-yoga.
So I’ll request you all who are present here to take this bhakti-yoga process, and the beginning is chanting of the Hare Krishna maha-mantra. Thank you very much.
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